When you need tomorrow’s news today – everything that’s important in business, politics and innovation.
All that matters are the facts.
NewsTech
Our NewsTech solution reimagines the synergies between news, IT and social media.
It facilitates the cost-effective production and distribution of network-compatible news articles.
This helps to future-proof your communications strategy.
The innovation:
A future-proof model for business news
Achievements matter: When producing news articles, Café Europe focuses on the actual achievements of companies and other major players in the business world, as well as on products and services, innovations and research findings.
We make the relevant visible: Anyone who pours their heart and soul into creating something new deserves recognition and visibility. Café Europe produces news articles focused on issues of relevance to others.
Networks are becoming more important than media: These days, those who require a reliable source of news are increasingly turning to social and private media to obtain their information. For this reason, Café Europe also supplies newsfeeds and newsletters to trade associations, location promotion agencies and other networks.
Network-compatible news articles go viral across the world: Users around the world re-post and share news articles that are relevant to them on their social media platforms and private communication channels.
Good news don’t come for free: Gone are the days when recipients of news paid for them. If companies want credible and reliable news to be produced about them, they have to pay for them.
The key:
Network-compatible news articles
Network-compatible news articles are the gateway to the information world. They are concise, incisive and easily grasped.
As such, they fit in with the shorter attention spans of modern readers. They are suitable for all channels, especially social networks.
Network-compatible news articles are not hidden behind paywalls or log-in credentials. Both the transparency of news sources and our journalistic values guarantee credibility as well.
The production of network-compatible news articles is a complex process. Only a news agency can handle the production of articles of this kind.
The seal of quality:
This is journalism instead of content marketing
We are a news agency. We produce network-compatible news articles that are written by experienced journalists.
We keep three key criteria in mind at all times: Relevance, truth, clarity.
This means that our journalists produce the news independently, ruling out the possibility of any “spin”.
This objectivity is also in the interest of the sender: Only when the reader trust the news article in front of them will they absorb the information it contains. Any hint of advertising destroys credibility.
Information about your company is launched into the news world via more than 65 national and global channels.
We operate more than 65 national and global news channels on a daily to weekly basis for our partners.
Around 25,000 decision-makers from the worlds of business, finance, politics and science keep up-to-date via the newsletters we produce on the basis of news articles published on punkt4.info (German) and swisstrade.com (English).
NewsTech Brochure PDF (1 MB)
We make News.
Credible,
reliable,
in three languages.
Our PURE, PLUS and POWER news packages can be individually combined. The scope and frequency can also be adapted to suit your particular needs. Please do not hesitate to get in touch with us for advice regarding the best news-driven communications solution for your business or organization.
PURE
News articles
- Network-compatible news production.
- In German and English, other languages possible.
- Distribution by relevance in CE channels.
- You can also publish the news articles on your own channels.
PLUS
News articles + newsfeed
- Newsfeed on your website with your own news articles.
- Supplemented by 3-5 news articles per week on similar themes.
- Selection of news articles in line with your criteria.
POWER
News articles + newsfeed + newsletter
- Newsletter with the news articles from the PURE and PLUS packages.
- Event notices possible as well.
- Based on template of punkt4.info/swisstrade.com.
- Our solution protects your mailing list against third-party access.
Your benefits
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You receive top quality content that adds value to your own communications – at a competitive price.
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You improve the visibility of your company or organization in the worlds of business and science, as well as across society as a whole.
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You have control over the kinds of information about your business or organization that are circulated in the news world.
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You can use external filter bubbles for your own communications.
About us.
We are journalists.
We love facts.
We are committed to truth and transparency.
Café Europe was established in St.Gallen in 2005. Thanks to an extensive network of correspondents, we initially focused on supplying regional German-language newspapers with background texts for the foreign affairs and business news sections, as well as on a range of other relevant issues.
We reacted to the change in the media world at an early stage. Traditional forms of media bear practically no relevance for SMEs and smaller organizations. However, at the same time, they require greater visibility than ever before to gain a foothold in such a globally networked business world. Since 2008, Café Europe has been writing news articles covering business, politics and innovation for a diverse group of associations, companies and organizations. In so doing, we have developed our NewsTech solution and are focused on continually refining and enhancing this.
The former industrial city of Winterthur is now our home. Our efficient team researches, writes and publishes news articles in German, English and French. Supported by our proprietary NewsTech platform, we offer an end-to-end solution that covers every step: From sourcing information all the way through to reporting.
Café Europe has at its disposal a flexible team of professionals with experience in the areas of journalism, IT and networking, which work with and for us across several continents.
Contacts
We are happy to help.
Steffen Klatt
Managing Director
Fon: +41-44-306 47 60
Mail: steffen.klatt@cafe-europe.info
Yvonne von Hunnius
Editor in Chief
Fon: +41-44-306 47 66
Mail: yvonne.vonhunnius@cafe-europe.info
Holger Bazali
Marketing & Sales Director
Fon: +41-44-306 47 64